Tag: Seth Godin

21st Century Musician = Neo-Renaissance Human

Posted on atwoodmedia@gmail.comPosted in Aperiodic blog

I was musing on the word entrepreneur and what it means, or how it might manifest in the form of a musically creative person.  By that I mean one committed to creativity and music by disposition, innate ability;  —the need to… Many a doctor or lawyer possess musical ability but yielded to what some may call the pragmatism of a steady six figure occupation, and thus relegated music to avocation. The easier road taken perhaps? In viewing the word entrepreneur […]

Spin on Pareto’s 80/20 and you.

Posted on atwoodmedia@gmail.comPosted in Aperiodic blog

A century ago, Italian economist Vifredo Pareto put forth his observations on market economics.  He concluded that no matter what country, the richest percentage of the population controlled most of the wealth.   In Italy at that time 20% of the population owned 80% of the land. This paradigm know as the 80/20 Rule or Principle is often explained in business texts as focus on your top 20 percent of customers will yield 80 percent of the business’ profits or […]

Flux Capacitance

Posted on atwoodmedia@gmail.com4 CommentsPosted in Aperiodic blog

I have always put time into ‘Sharpening the Saw,’ as Steven Covey would say.  Marketing products gets down to psychology and I have always been fascinated with all the variant forms of ‘How-to’ influence/affect the human condition towards a set outcome. Also interesting in these post-recessionary times rife with ever evolving economic change, that chaos has become a fact of life in the modern business environment. I have always surfed an ever-changing tide of music production and performance gigs also […]